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Leadership

How to Build a Million Dollar Dental Practice

How to Build a Million Dollar Dental Practice

According to the American Dental Association, the average patient is worth approximately $820 per year to your practice. So if you want to build a million dollar dental practice, you need approximately 1,200 active patients (1,220 for you math majors). The key word here is “active”. We’re […]

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Dental Practice Marketing: Maximize Your External Marketing Investment

Dental Practice Marketing: Maximize Your External Marketing Investment

As I’ve mentioned in the past, there are only three basic ways to build any business. You can find more clients, increase the frequency of client visits, or increase the average purchase amount of the visit. In dentistry our clients are called patients, frequency is a function […]

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Dental Practice Management: How to Handle Late Notice Cancellations and No-Shows

Dental Practice Management: How to Handle Late Notice Cancellations and No-Shows

During a recent CEO Dentist Virtual Academy session, we explored practice profitability and the financial impact of having just one empty slot in the daily calendar. A big questions was, “Wes, how do I handle patients when they’re on the books for a 9AM appointment and they don’t call […]

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Performance Appraisal Does Not Mean a Raise in Salary

Performance Appraisal Does Not Mean a Raise in Salary

When was the last time you sat down with each of your team members individually, acknowledged them for what they’re doing right, communicated the areas of their performance that need improvement, and helped them develop a plan to exceed your expectations and become an “A” Player? Every […]

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Time Management: Do It Now, Delete It, or Delegate It – Part 2

Time Management: Do It Now, Delete It, or Delegate It – Part 2

In my last post, Do It Now, Delete it, or Delegate-Part 1, I detailed some simple time management strategies to help you can organize and prioritize what’s coming across your desk so as not to end up buried under a mountain of unread trade magazines and junk email. […]

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Time Management: Do It Now, Delete It, or Delegate It – Part 1

Time Management: Do It Now, Delete It, or Delegate It – Part 1

When it comes to their desks, doctors have a reputation for being disorganized. Some might even go as far as to call them “sloppy,” but I don’t think that’s what they are. I think they’re just inundated with information, like everyone who runs a business. Your standard […]

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Dental Practice Management: Communication, Influence, Leadership

Dental Practice Management: Communication, Influence, Leadership

“Leadership is the art of getting someone else to do something you want done because he wants to do it” –Dwight Eisenhower According to Webster’s Dictionary, communication is “A process by which information is exchanged between individuals through a common system of symbols, signs, or behavior.” Also […]

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Building Dental Patient Relationships: Stay In Touch Between Visits

Building Dental Patient Relationships:  Stay In Touch Between Visits

There are 8,760 hours in a year. The average dental patient comes in twice a year for her continuing care visit. Between the time she gets there, fills out the paperwork, gets her cleaning and x-rays, pays the bill and leaves, she will have been in your […]

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Goal Setting: Five Ways You Can Make a Difference in 2015 – Part Two

Goal Setting: Five Ways You Can Make a Difference in 2015 – Part Two

Last week, I outlined a few exercises that I use with my clients in goal setting sessions (catch Part One of this series HERE). Hopefully they inspired you to do a little pre-New Year’s Eve planning work of your own. If you’ve evaluated last year’s goals and […]

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Goal Setting: Five Ways You Can Make a Difference in 2015 – Part One

Goal Setting: Five Ways You Can Make a Difference in 2015 – Part One

Once a year, we set a few personal goals (we call them resolutions) that normally involve making lifestyle changes like losing some weight or quitting smoking. Statistically, most of us have forgotten about our New Year’s Resolutions by mid February. There’s a reason for this. Our annual […]

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